Step off the grid. Be seen, be read, flirt in print: handwritten, sealed, delivered. Shy, audacious, mischievous, poetic — we welcome all. Join the secret roll-call of the country’s most curious hearts.
Rolling publication schedule
Orders placed on or before the 20th of the month appear in next month’s issue.
Orders placed after the 20th appear in the issue of the month after next.
Please note: This is a flexible publication schedule and may occasionally vary. The exact issue your ad will appear in will be confirmed after purchase.
One issue in print + digital edition
Your personal ad lives in our next issue, distributed across the UK’s most intriguing independent cafés, bookstores, and hidden corners and to subscribers worldwide. A digital edition of the newspaper is included, so you can read your issue anytime, anywhere.
Your ad in print & digital
Your personal ad will be published in one printed issue of The Lonely Hearts Club, as well as included in the corresponding digital edition.
To help your ad reach a wider audience, it may also be shared on our website and social media channels.
Your ad may also be selected for inclusion in future Lonely Hearts Club anthologies, special editions, or other publications, becoming part of our ongoing archive of anonymous personal ads.
Your Responses
We handle all letters that we receive from our London office. Each letter is handwritten, sealed, and forwarded to you, maintaining complete anonymity with unique reply codes. Your ad includes four forwards — wherever possible, we try to bundle letters received to make the most of your forwards.
Keep it sharp
40 words max. Enough to intrigue, never to overshare.
Need a hand?
We’ll help you craft the words that stand out, just let us know when you place your oder.
Your membership never expires
Your membership never expires, and your ad can be responded to indefinitely. Once your included forwards have been used, a small admin fee will apply for any additional forwards (£5 per forward + postage). Your ad and membership will remain active for as long as you wish to receive letters.
When you click “Place my ad,” a short form will appear for you to submit your text.
This is for advertisers based in the UK. If you're writing from elsewhere in the world, please use our International Ads option — we’d love to hear from you too!
Step off the grid. Be seen, be read, flirt in print: handwritten, sealed, delivered. Shy, audacious, mischievous, poetic — we welcome all. Join the secret roll-call of the country’s most curious hearts.
Rolling publication schedule
Orders placed on or before the 20th of the month appear in next month’s issue.
Orders placed after the 20th appear in the issue of the month after next.
Please note: This is a flexible publication schedule and may occasionally vary. The exact issue your ad will appear in will be confirmed after purchase.
One issue in print + digital edition
Your personal ad lives in our next issue, distributed across the UK’s most intriguing independent cafés, bookstores, and hidden corners and to subscribers worldwide. A digital edition of the newspaper is included, so you can read your issue anytime, anywhere.
Your ad in print & digital
Your personal ad will be published in one printed issue of The Lonely Hearts Club, as well as included in the corresponding digital edition.
To help your ad reach a wider audience, it may also be shared on our website and social media channels.
Your ad may also be selected for inclusion in future Lonely Hearts Club anthologies, special editions, or other publications, becoming part of our ongoing archive of anonymous personal ads.
Your Responses
We handle all letters that we receive from our London office. Each letter is handwritten, sealed, and forwarded to you, maintaining complete anonymity with unique reply codes. Your ad includes four forwards — wherever possible, we try to bundle letters received to make the most of your forwards.
Keep it sharp
40 words max. Enough to intrigue, never to overshare.
Need a hand?
We’ll help you craft the words that stand out, just let us know when you place your oder.
Your membership never expires
Your membership never expires, and your ad can be responded to indefinitely. Once your included forwards have been used, a small admin fee will apply for any additional forwards (£5 per forward + postage). Your ad and membership will remain active for as long as you wish to receive letters.
When you click “Place my ad,” a short form will appear for you to submit your text.
This is for advertisers based in the UK. If you're writing from elsewhere in the world, please use our International Ads option — we’d love to hear from you too!
