Meet The Lonely Hearts Club: the UK’s first-ever personal ads newspaper where romance returns to print. Independent, word-led, and proudly offline, it’s a quiet rebellion against swipes, screens, and the algorithmic idea of love.
Printed in the UK and dropped into a handful of London’s most characterful cafés, cinemas, and record shops, the kind of places where you’d actually want to meet someone. Each issue features 285 anonymous, text-only personal ads and a few sharp, curious essays on love in all its glorious forms.
Prefer a slower delivery? You can have this debut issue sent straight to your door to savour yourself or post to a friend who still believes in coincidence and good timing.
This is Issue No. 1 — the beginning of something rare, romantic and refreshingly offline.
Meet The Lonely Hearts Club: the UK’s first-ever personal ads newspaper where romance returns to print. Independent, word-led, and proudly offline, it’s a quiet rebellion against swipes, screens, and the algorithmic idea of love.
Printed in the UK and dropped into a handful of London’s most characterful cafés, cinemas, and record shops, the kind of places where you’d actually want to meet someone. Each issue features 285 anonymous, text-only personal ads and a few sharp, curious essays on love in all its glorious forms.
Prefer a slower delivery? You can have this debut issue sent straight to your door to savour yourself or post to a friend who still believes in coincidence and good timing.
This is Issue No. 1 — the beginning of something rare, romantic and refreshingly offline.
